POCKET MAP U/oi'S .. .ESTIMATES .. .INCOME Basic Costs Costs Costs Memo_______ CQ3ts 50,000 100,000 Sub.Ed MAKING MAP Drafting work Printing, incl 2 cover pages " compl reverse side 1 ) nuc< - ) -%,i< ■ . i $1 i 6 '■■■■■. c-(. o PRINTING REVERSE SIDE COVER PLATES Incl with map making(Oua^U; ■' q i ■ FIELD COSTS (iJt wJl • Soliciting orders—gathering data—compiling hotel and camp inf—re-logging mileage—etc. (150 days hotel and travel costs, -at $09per day,=..3S®r cities, towns, villages) ; *«» A^: .y‘r . V®' it iSoo * JJr* ' ' 9,000 mi. auto travel © 8ji per mi fj Z o 'v l'- o r) ^ ° * DISTRIBUTION to 400 auto clubs, rou offices etc., packing, mailing, p age, correspondence. ting ost- iJ Q 0 1 % Q o iS 0 S S';} o i '* • £~ o'- INCOME Bf—hotels, camps Sale3 to business concerns, 1-yr. 2-yr. 5-yr. 6over insertions (6) © 50 Special orders, hotels etc. n Oil company, wh. distb, n . Community subscriptions 1-yr ic/w* 2-yr I a H 5-yr to ■'in . /f (SOM for free distb.)..or more.